All cognitive degeneration, call it senility, Alzheimer's or whatever term is in vogue, is a terrifying experience for many sufferers, especially when they see the early signs of degeneration. The world is full of people who will tell you how to reduce the effect, or slow it down, but everyone accepts that once it starts, its progress is inevitable. And that's horrible for the victims of the condition and the people around them. 

So when an email carrying the credibility of, in this case, news broadcaster CBS appears, there's both a predisposition to believe it and a genuine hope it might be even a little bit true.

After the waffle which we aren't going to repeat, comes the hard-sell.  "Because this natural breakthrough poses a direct threat to the highly profitable cognitive drug market, the informational video is under heavy censorship. The creators warn that this solution will only be available for the next 12 hours. Watch the live presentation before it is permanently removed."

So, no. No respectable business would make such a claim. It's certain that this is fake news, that it's a fraud and the criminals behind it will take your money for no efffect. 

If there were good, affordable, options, the legitimate medical media would report it. Yes, BigPharma might hate it, it might brief against it, but it could not shut down all discussion of it. 

In the mail it uses the standard vague expressions to encourage interest and even gives the wonder product a name: "A groundbreaking clinical discovery is sweeping the nation, proving that cognitive decline is not an inevitable sentence. Leading specialists have revealed a highly effective natural solution that triggers cellular regeneration within the brain—reversing years of memory loss without expensive pharmaceuticals. The protocol focuses on a simple daily ritual called Harmo Brain"

Here's where it gets interesting; there is a product called "Harmo Brain" widely sold by reputable retailers - not, note, pharmacies as such - which is supposed to improve brain function. It is not marketed as a solution for cognitive degeneration. The USA's National Library of Medicine came up in a search for Harmo Brain and this article (https://pmc.ncbi.nlm.nih.gov/articles/PMC7153641/) while not specifically mentioning that product says "There are dietary supplements targeting brain health being marketed to consumers that should be considered adulterated and misbranded. Advertisements and product labels may be deceiving and could put the public at risk. Education is required so that the public can recognise red flags while the U.S. Food and Drug Administration works to “modernise” the current regulations for dietary supplements."

Walmart describes it as "HarmoBrain – Daily Formula with a Natural Blend to Help Maintain Focus, Memory & Concentration | Clean, Gentle, Easy-to-Swallow Harmo Brain Capsules for Everyday Sharpness (120 Capsules)" (wow, what a lot of capital letters) . The list of ingredients is not shown: instead there is this warning - "This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease." 

So, when that email, which links to a google website, appears in your mailbox: delete it unread and do not act on it. The email is a fraud.